http://www.scg411.com/aboutblogs How your organization can benefit from a blog-based web site Tue, 01 Jul 2008 04:05:32 +0000 http://backend.userland.com/rss092 en So many web sites actually sell against their owners by being outdated, boring, unprofessional, etc. Here's a bit I wrote a while back on this subject. Don't keep stabbing yourself in the back. http://www.scg411.com/aboutblogs/2008/06/your-web-site-may-be-hurting-you/ Adding video to your blog can be really simple: Easiest: Just link to a YouTube, or other, video you've found that might interest your audience. This one may or may not amuse you. This is a link to a video Easy: Copy the "embed" code from your favorite YouTube video and paste ... http://www.scg411.com/aboutblogs/2008/05/video-from-your-blog/ Here are some organizations I've helped with blog-based web sites Trust for Working Landscapes Bainbridge Island Institute Bainbridge Shares the Road http://www.scg411.com/aboutblogs/2008/05/examples-of-sites-ive-helped-set-up/ Here's a simple technique to use in creating blog content, especially before you take your blog-based web site live. Use the square brackets [] to mark any content you need to add, for example: [more text on how we paint cars here] [image of before repair here] [video of after repair here] Because these brackets are ... http://www.scg411.com/aboutblogs/2008/05/brackets-to-build-your-site-content-blog/ Well, if WordPress is good enough for Le Monde, one of France's biggest newspapers, I think it can handle what I ask of it. http://www.scg411.com/aboutblogs/2008/05/wordpress-blogs-professional/ I've created this entire blog, from set up with the host to producing 25 entries in about 4 hours. What could you create for your customers in a few days? How does that compare with your last web design process? The web is a fast, fun place. Is your current ... http://www.scg411.com/aboutblogs/2008/05/blog-speed-and-flexibility/ For beginning organizational bloggers,  I usually suggest that comments be turned off. You don't need the distraction until you get your feet under you. In the long run, they are one of the most powerful reasons to blog.  When you allow you customers to comment on what you are saying, your marketing ... http://www.scg411.com/aboutblogs/2008/05/blog-comments-right-thing-to-do-or-not/ Another great thing about blogs. They act as buckets for your creative thoughts. So, just fire away as the inspiration strikes. No design review committees, drafts, designers charging for the time it took them to understand what you were trying to tell them all along, etc. You can always ... http://www.scg411.com/aboutblogs/2008/05/the-blog-bucket/ RSS is an acronym for Really Simple Syndication. Syndication being the distribution of content, be it your latest post or an re-run of I Love Lucy. What this means is that your customers and your community can very simply keep in touch with what you post to your blog, as you post ... http://www.scg411.com/aboutblogs/2008/05/rss-definition-power-of-blogs-to-connect-people/ No and no. Blog themes are created by good designers and are free. They can be massively customized, easily, and can be switched with a click of a couple buttons. Easy, really easy. If you want customization, that can be as extensive and expensive as you want it to be, ... http://www.scg411.com/aboutblogs/2008/05/is-design-out-must-blogs-be-ugly/